Dr. Roger McFillin and Tracy Thurman examine the Milgram obedience experiments, Solomon Asch’s conformity studies, Festinger and Carlsmith’s cognitive dissonance experiment, and Facebook’s massive emotional contagion experiment, breaking down what each reveals about authority, conformity, manipulation, and how easily human behavior can be influenced.
STUDIES & EXPERIMENTS REFERENCED:
Adam D. I. Kramer, Jamie E. Guillory & Jeffrey T. Hancock, “Experimental Evidence of Massive-Scale Emotional Contagion Through Social Networks” (2014)
Proceedings of the National Academy of Sciences
https://doi.org/10.1073/pnas.1320040111
Stanley Milgram, “Behavioral Study of Obedience” (1963)
Journal of Abnormal and Social Psychology
https://doi.org/10.1037/h0040525
Stanley Milgram, “Liberating Effects of Group Pressure” (1965)
Journal of Personality and Social Psychology
https://doi.org/10.1037/h0021650
Solomon E. Asch, “Effects of Group Pressure Upon the Modification and Distortion of Judgments” (1951)
Published in Groups, Leadership and Men
https://www.jstor.org/stable/jj.5233080.20
Leon Festinger & James M. Carlsmith, “Cognitive Consequences of Forced Compliance” (1959)
Journal of Abnormal and Social Psychology
https://doi.org/10.1037/h0041593